LoC - Life of Comfort
PRIVACY POLICY OF WWW.LOC-RENTAL.COM
This Application collects some Personal Data from its Users.
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Provider and Data Controller
LoC-Life of Comfort GmbH
Kurfürstendamm 30
10719 Berlin
Germany
Provider’s email address: info@loc-rental.com
Types of Data Collected
Among the types of Personal Data that this Application collects, by itself or through third parties, are: Usage Data; Trackers; Number of Users; Session Statistics.
Full details on each type of Personal Data collected are provided in the dedicated sections of this privacy policy or by specific explanation texts displayed prior to the Data collection.
Personal Data may be freely provided by the User, or, in the case of Usage Data, collected automatically when using this Application.
Unless specified otherwise, all Data requested by this Application is mandatory, and failure to provide this Data may make it impossible for this Application to provide its services. In cases where this Application specifically states that some Data is not mandatory, Users are free not to provide this Data without consequences to the availability or the functioning of the Service.
Users who are uncertain about which Personal Data is mandatory are welcome to contact the Owner.
Any use of Cookies – or other tracking tools – by this Application or by the owners of third-party services used by this Application serves the purpose of providing the Service requested by the User, in addition to any other purposes described in the present document and in the Cookie Policy.
Users are responsible for any third-party Personal Data that they obtain, publish, or share through this Application.
**Type and Location of Data Processing**
**Methods of Processing**
The Provider implements appropriate security measures to prevent unauthorized access, disclosure, alteration, or destruction of data. Data processing is carried out using computers or IT-based systems, following organizational procedures and modes of operation that are specifically tailored to the indicated purposes. In addition to the Provider, other parties—either internal (personnel administration, sales, marketing, legal department, system administrators) or external (such as providers of technical services, delivery companies, hosting providers, IT companies, or communication agencies)—who may be appointed by the Provider as Data Processors, may operate this Application and thereby have access to the data. An up-to-date list of these parties may be requested from the Provider at any time.
**Location**
The data is processed at the Provider's operating offices and at any other locations where the parties involved in the processing are located. Depending on the User's location, data transfers may involve transferring the User's data to a country other than their own. To learn more about the location of processing for such transferred data, Users may consult the section containing detailed information regarding the processing of personal data.
**Retention Period**
Personal data is processed and stored for as long as required by the purpose for which it was collected.
**Purposes of Processing**
Personal data concerning the User is collected to allow the Provider to provide the Service, comply with its legal obligations, respond to enforcement requests, protect its rights and interests (or those of its Users or third parties), and detect any malicious or fraudulent activity. Furthermore, data is collected for the following purposes: displaying content from external platforms, tag management, and analytics. Users can find further detailed information regarding these processing purposes—as well as the personal data used for each specific purpose—in the section titled "Detailed Information on the Processing of Personal Data."
Detailed Information on the Processing of Personal Data
Personal data is collected for the following purposes and using the following services:
Analytics
The services listed in this section enable the Owner to monitor and analyze web traffic and track user behavior. Google Analytics 4 (Google LLC) Google Analytics 4 is a web analytics service provided by Google LLC ("Google"). Google uses the collected data to track and examine the usage of this Application, to compile reports on its activities, and to share them with other Google services. Google may use the collected data to contextualize and personalize the advertisements within its own advertising network. In Google Analytics 4, IP addresses are used at the time of collection and are then discarded before data is logged in a data center or server. Users can find further information in Google's official documentation. To learn more about Google's data usage, please read the Partner Guidelines and the Business Data page. Personal Data processed: number of users; session statistics; Trackers; Usage Data. Place of processing: United States – Privacy Policy – Opt Out
Displaying content from external platforms
This type of service allows users to view and interact with content hosted on external platforms directly through this Application. These services are often referred to as "widgets." These are small elements placed on a website or within an app; they provide specific information or perform a specific function, and often enable user interaction. This type of service may potentially collect traffic data for the pages where it is installed, even when users do not use it. Google Fonts (Google LLC) Google Fonts is a typeface visualization service provided by Google LLC that allows this Application to incorporate such content on its pages. Personal Data processed: Usage Data; Trackers. Place of processing: United States – Privacy Policy. Fonts.com Web Fonts (Monotype Imaging Inc.) Fonts.com Web Fonts is a font visualization service provided by Monotype Imaging Inc. that allows this application to incorporate such content on its pages. Personal Data processed: Usage Data; Trackers. Place of processing: United States – Privacy Policy.
Tag Management
This type of service helps the Provider to centrally manage the tags or scripts required for this application. This results in the Users' data flowing through these services and potentially being stored. Google Tag Manager (Google LLC) Google Tag Manager is a tag management service provided by Google LLC. To learn more about Google's data usage, please read the Partner Policies and the Business Data page. Personal Data processed: Usage Data; Trackers. Place of processing: United States – Privacy Policy.
Cookie Policy
This application uses Trackers. Users can find further information in the Cookie Policy.
Further Information for Users
Legal Bases for Processing
The Provider may process Users' Personal Data only if one of the following applies:
Users have given their consent for one or more specific purposes.
The provision of data is necessary for the performance of a contract with the User and/or for any pre-contractual obligations thereof.
The processing is necessary for compliance with a legal obligation to which the Provider is subject.
The processing is related to a task that is carried out in the public interest or in the exercise of official authority vested in the Owner.
The processing is necessary for the purposes of the legitimate interests pursued by the Provider or by a third party. In any event, the Provider is happy to provide information regarding the specific legal basis on which the processing is based—in particular, whether the provision of personal data is a statutory or contractual obligation, or a prerequisite for entering into a contract.
Further Information on Data Retention
Personal data is processed and stored for as long as is required for the purpose for which it was collected.
Therefore:
Personal data collected for the purposes of fulfilling a contract concluded between the Provider and the User will be stored until such contract has been fully performed.
Personal data collected for the purposes of the Provider’s legitimate interests will be retained for as long as is necessary to fulfill those purposes. Users may obtain further information regarding the Provider’s legitimate interests in the relevant sections of this document or by contacting the Provider.
The Owner may be entitled to retain personal data for a longer period if the User has consented to such processing, provided that such consent is not withdrawn. Furthermore, the Owner may be obliged to retain personal data for a longer period whenever required to do so for the performance of a legal obligation or by order of an authority.
Once the retention period expires, personal data will be deleted. Therefore, the right of access, the right to erasure, the right to rectification, and the right to data portability cannot be exercised after the retention period has expired.
User Rights under the General Data Protection Regulation (GDPR)
Users may exercise certain rights regarding their data processed by the Provider.
In particular, Users have the right to do the following, to the extent permitted by law:
Withdraw their consent at any time. Users have the right to withdraw their consent where they have previously given their consent to the processing of their personal data.
Object to the processing of their data. Users have the right to object to the processing of their data if the processing is carried out on a legal basis other than consent.
Access their data. Users have the right to ascertain whether data is being processed by the Owner, to obtain information regarding specific aspects of the processing, and to obtain a copy of the data currently being processed.
Verify and request rectification. Users have the right to verify the accuracy of their data and to request that it be updated or corrected.
Restrict the processing of your data. Users have the right to restrict the processing of their data. In this case, the Owner will process their data solely for the purpose of storing it.
Request the deletion or other removal of your personal data. Users have the right to request that the Owner delete their data.
Receive your data and have it transferred to another controller. Users have the right to receive their data in a structured, commonly used, and machine-readable format and, if technically feasible, to have it transmitted to another controller without any hindrance.
Lodge a complaint. Users have the right to lodge a complaint with their competent data protection authority.
Users also have the right to be informed about the legal basis for any data transfers to a country outside the European Union, or to an international organization governed by public international law or set up by two or more countries (such as the UN), as well as about the security measures implemented by the Provider to safeguard their data.
Should such a transfer take place, users can obtain further information by reviewing the relevant sections of this document or by contacting the Provider using the contact details provided in the contact section.
Details regarding the Right to Object to Processing
If personal data is processed in the public interest, in the exercise of official authority vested in the Provider, or for the purposes of the legitimate interests pursued by the Provider, the User may object to such processing by providing a ground related to their particular situation to justify the objection.
Users are informed that they may object to the processing of their personal data for direct marketing purposes at any time, free of charge, and without providing any justification. If the User objects to processing for direct marketing purposes, the personal data will no longer be processed for these purposes. To determine whether the Provider processes personal data for direct marketing purposes, Users may consult the relevant sections of this document.
How to Exercise These Rights
All requests to exercise User rights may be directed to the Owner using the contact details provided in this document. Such requests are free of charge and will be addressed by the Owner as early as possible, and always within one month, providing Users with the information required by law. Any rectification or erasure of personal data, or restriction of processing, will be communicated by the Owner to all recipients to whom the personal data has been disclosed, unless this proves impossible or involves disproportionate effort. Upon the User's request, the Owner will inform them about these recipients.
Further Information regarding the User's Personal Data
The User's personal data may be processed by the Provider for the purposes of legal enforcement, both within and in preparation of legal proceedings arising from the improper use of this Application or its related services. The User acknowledges that they are aware that the Provider may be required by authorities to disclose personal data. Further Information About the User’s Personal Data
In addition to the information contained in this Privacy Policy, this Application may provide the User, upon request, with further and contextual information concerning particular services or the collection and processing of personal data.
System Logs and Maintenance
For operating and maintenance purposes, this Application and any third-party services may collect files that record interactions with this Application (System Logs) or use other personal data (e.g., the IP Address) for this purpose.
Information Not Contained in This Policy
Further information concerning the collection or processing of personal data may be requested from the Provider at any time using the contact details listed at the beginning of this document.
Cookies
To manage the cookies and similar technologies (“tracking pixels,” “web beacons,” etc.) used, as well as the associated consents, we utilize the consent management tool “Real Cookie Banner.” Details regarding the functionality of “Real Cookie Banner” can be found at https://devowl.io/rcb/data-processing/. The legal basis for the processing of personal data in this context is Art. 6(1)(c) GDPR and Art. 6(1)(f) GDPR. Our legitimate interest lies in the management of the cookies and similar technologies used, as well as the associated consents. The provision of personal data is neither contractually required nor necessary for the conclusion of a contract. You are under no obligation to provide the personal data. If you choose not to provide the personal data, we will be unable to manage your consents.
Changes to This Privacy Policy
Changes to This Privacy Policy
The Provider reserves the right to make changes to this Privacy Policy at any time by notifying Users on this page and, where appropriate, within this Application, and/or—insofar as technically and legally feasible—by sending a notice to Users via any contact details available to the Provider. Users are therefore strongly advised to visit this page regularly and to check the date of the last modification indicated at the bottom of the page. Insofar as changes affect processing activities based on the user's consent, the Provider shall, where necessary, obtain new consent from the user.
Definitions and Legal Notices
Last updated: April 17, 2026